MELBOURNE’S MOST INSTAGRAMMABLE EXPERIENCES
MELBOURNE’S MOST INSTAGRAMMABLE EXPERIENCES

Embark on an Enchanting After-Dark Art Trail
Experience the enchantment of an illuminated outdoor gallery as Docklands transforms into a radiant hub for the Now or Never festival – an extraordinary blend of art and technology. As the night falls, immerse yourself in four evenings of otherworldly performances, AI-generated wonders, and luminous installations that will captivate your senses. Traverse the 2.1km trail, indulge in the glittering panoramas of the city against the harbour, and rejuvenate yourself with delectable bites and beverages from pop-up trucks and the Moon Dog Brewery.

Witness the Metamorphosis of the Shrine of Remembrance
Elevate your perspective of the Shrine of Remembrance in an unprecedented manner, as it is animated by a poignant and awe-inspiring 3D projection during the Now or Never arts festival. Enveloped by a bespoke soundtrack, this unique after-dark encounter promises to be the festival's most emotionally evocative spectacle. The touching "Sacra" projection will grace the shrine on September 1 and 2, every half hour from 6.30pm, culminating with a grand finale at 10.30pm.

Indulge in Cocktails with a Whimsical Twist
Savor Melbourne's most photogenic cocktails blend art, science, and sheer Insta-worthy delight. Whether presented in a shark-shaped vessel or with theatrical flair, these concoctions are sure to spark reactions. The ethereal, smoke-filled creation from acclaimed establishments like Curious, Yum Sing House, and Nick & Norah's is a standout choice.

Embark on a Journey Through a Living Canvas
Embark on a mesmerizing journey through The Lume's newest exhibition, a tribute to First Peoples' art, music, and culture. "Connection" narrates the tales of the world's oldest civilization through paintings, melodies, and photographs by over 110 artists. Step into the 3,000 square meter projection art gallery adorned with floor-to-ceiling digital displays that swirl with life. The musical accompaniment from luminaries such as Yothu Yindi and Baker Boy enhances this experience, evoking profound emotions.

Immerse Yourself in a Retro Gaming Arcade
Relive the allure of both vintage and contemporary arcade games at Archie Brothers Cirque Electriq. Choose between classic titles like Space Invaders or experience the thrill of life-sized Mario Kart. Be dazzled by neon brilliance while indulging in Let's Bounce or NBA Hoops. Complete your experience by relishing a fairy-floss-topped cocktail, ensuring an unforgettable addition to your Instagram feed.

Encounter Radiant Creatures along Birrarung Marr
In September, the banks of the Yarra River will be aglow with brilliance as the Electric Kingdom unveils giant luminous creatures, wandering performers, and neon sculptures at Birrarung Marr. This extraordinary spectacle comes at no cost, making it a must-see. Prepare to secure your spot when the next round of free registrations opens up.